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FinHubBy HabileLabs

NBFC

An NBFC used the FinHub API Platform to launch secured and unsecured lending products without adding new vendor integrations.

2

Products launched

0

New integrations

1 quarter

Time to launch

The Challenge

  • Each new lending product historically required new vendor evaluations and integrations.
  • Product and engineering teams spent more time on vendor management than product design.
  • RBI compliance requirements needed to be met consistently across products.

The Solution

  • Built both products on the existing FinHub API Platform integration.
  • Reused the same identity, document and financial assessment APIs across products.
  • Applied consistent DPDP-aligned consent flows to both product lines.

The Results

  • Both products launched within a single quarter with no new vendor contracts.
  • Engineering time spent on integrations dropped by an estimated 60%.
  • Compliance posture remained consistent across the expanded product suite.

We launched two new lending products in a quarter without adding a single new vendor integration.

Chief Product Officer · NBFC

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